SEA 18 Hybrid – ECONOMIC EXPERIENCES IN SUSTAINABLE SOCIETIES – Exploring Economic Resilience, Green Tourism and Inter-organizational Innovation @ Alexandru Ioan Cuza University of Iasi
SEA 18 Hybrid – ECONOMIC EXPERIENCES IN SUSTAINABLE SOCIETIES – Exploring Economic Resilience, Green Tourism and Inter-organizational Innovation @ Alexandru Ioan Cuza University of Iasi
The SEA 18 Hybrid conference was a combination of in-person and virtual event. Participants could choose to attend the conference either in person or online. The SEA 18 Hybrid conference was held and hosted by the Alexandru Ioan Cuza University in Iasi, but also offered the option for participants to join remotely through the seaopenresearch.eu platform. SEA 18 brought together participants from 10 countries (Romania, Slovakia, Algeria, Ukraine, Hungary, Morocco, Moldova, France, Finland and Turkey)
The topic of the conference was the following, but not in a limiting sense:
- Sustainable Solutions for Economic Resilience
- Fostering Citizen Engagement in Economic and Social Development
- Best Practices, Green Initiatives and Innovations in Sustainable Tourism
- Social Networks and Inter-organizational Innovation
- Legal Challenges for Society and Organizations
- Human Resource Management Trends
Opening Ceremonies
Welcome Message
Irina Teodora MANOLESCU, associate professor, PhD.
Alexandru Ioan Cuza University of Iași, Faculty of Economics and Business Administration & Editor-in-Chief, Romanian Foundation for Business Intelligence
The opening remarks highlight the joy of resuming SEA conferences after years of absence. Previous events are recalled, starting with SEA 1 in 2013 and continuing up to SEA 17, held in a virtual format, passing through the SEA HUB “Academy of Sâmbăta de Sus” events, which had a significant impact among young researchers, and leading to specialized events like the HMM (Health and Medical Management) Workshop. Opportunities for publication in FRIA journals are mentioned, and finally, the vision of the founder of the journal Intercultural Management, Prof. Dumitru Zait, is presented—raising awareness of the issues of cultural specificity. Alexandru Ioan Cuza University, as the host organization, through the Faculty of Economics and Business Administration, expresses hope for sustained collaboration in various formats with FRIA.
Adina Roxana MUNTEANU, PhD.
Managing Editor, Romanian Foundation for Business Intelligence & National University of Science and Technology Politehnica București
Nadiia DAVYDENKO, professor, PhD.
State Tax University, Irpin, Ukraine
As a representative of the State Tax University from Irpin, Ukraine, a warm greeting is extended to the organizers and participants. The recently signed collaboration agreement with Alexandru Ioan Cuza University of Iași is mentioned, with the expectation of generating extensive cooperation for both student and faculty exchanges, as well as for research. The hope for expanded collaboration after the challenging period Ukraine is currently facing is expressed at the end.
Soufyane BADRAOUI, PhD.
University Centre of Magnia, Algeria & Editor, Romanian Foundation
for Business Intelligence
Keynote Speakers
Silvius STANCIU, professor, PhD., Dunărea de Jos University of Galați
The Junk Food Tax: Public Health vs. the State Budget
The increase in consumption of junk food concerns authorities in Romania, who introduced the “sugar tax” in 2024. The implementation of this tax aims to improve public health by promoting healthier nutrition, combating obesity, preventing illnesses associated with dietary risk factors, promoting proper dietary behavior, and encouraging a healthy lifestyle among consumers. The paper proposes an analysis of junk food taxation from an economic perspective and its effects on public health. Scientific papers and statistical information on health indicators of populations in countries applying junk food taxes were used for research. The additional taxation increases the prices of high-risk food products with the goal of reducing their consumption. From an economic standpoint, the tax generates rapid revenue for the state budget, but it may have negative effects on the job market and the turnover of companies in the food sector. The results indicate reductions in sales of taxed products, but there is no unified opinion regarding the long-term effectiveness of the measure on public health. Additional revenues from junk food taxation should be directed towards public education, healthcare services, or promoting sports activities. A comparison can be made with sin taxes (on smoking, alcohol), which quickly generate revenue for the budget, but education and preventive measures are considered more effective in reducing consumption in the long term. The real impact of junk food tax on long-term public health remains a subject of debate and research in the academic community.
Eugen PLEȘCA, HR Professional, BlackBrick Academy, București
Building Consensus in performance-oriented organizations
Different levels of Consensus, defined as the psychological contract between participants at an activity, will challenge the organization goals for performance, leading to uncertainty for all involved. A debate on two major solutions to a situation that is shown to generate attrition or low engagement: pressure on process and pressure on competence.
Online: PANEL A1 Sustainable Solutions for Economic Resilience
Sustainable Solutions for Economic Resilience
Adina Roxana MUNTEANU, National University of Science and Technology Politehnica București
Sebastian TOCAR, Alexandru Ioan Cuza University of Iași
|
Viktória VIDA | István Ádám BOGNÁR, University of Debrecen, Hungary Innovative Solutions, Green Initiatives for Sustainable Economic – The Hungarian example Green development has become a major goal for most world powers and is taking an increasingly important place in the global economy, with China and Europe being no exception. Both have set green growth as a goal to achieve carbon neutrality in the coming years. As the green economy is now global, cooperation is essential to improve quality of life everywhere. Chinese experts are helping to green Hungary’s transition, with Chinese experts appearing in many parts of the Hungarian energy economy. The relationship between the two countries has been dominant for centuries, but until recently, it could hardly be described as an intense relationship and it needed to be redefined. The Chinese President recently visited Hungary and met the Prime Minister and the Hungarian Head of State. Within the framework of the One Belt, One Road strategy, the two countries have drawn up a list of projects for joint investment and development, and this list has been expanded. The summit between the two countries delivered results, with the parties signing eighteen important agreements. Hungarian experts will work with Chinese partners on clean energy, sustainable energy production and green technology innovation. The current agreement covers cooperation in nuclear research and development, training, the expansion of the electric car charging network, and the exploration of the possibility of jointly connecting the domestic and Serbian oil pipeline systems. In our research, we explore possible areas for further cooperation between China and Hungary, identifying key areas of mutual benefit and common interest. |
|
Elena CABAC, Academy of Economic Science of Moldova, Chișinău Confidence Building in Conflict-Sensitive Regions through Eco-Touristic Initiatives In regions marked by frozen conflicts and socio-political instability, fostering peace and rebuilding trust within communities pose significant challenges. This paper explores the potential of eco-tourism as a strategic tool for confidence building in such areas. Eco-tourism, with its focus on sustainable development and community involvement, offers a unique platform for economic empowerment, cultural exchange, and environmental conservation, which can constitute a comparative advantage for small countries like the Republic of Moldova. The article presents the case of the Republic of Moldova with the left bank (the Transnistrian region) where the population become part of the touristic value chains, thus turning attention of authorities on preserving local natural parks as part of eco-touristic tours for inbound visitors. Furthermore, eco-tourism projects often necessitate the preservation of natural and cultural heritage, fostering a sense of pride and collective identity among residents. This aspect of eco-tourism can play a pivotal role in healing divisions and building a shared vision for the future. However, the paper also acknowledges potential challenges, such as the risk of exacerbating existing inequalities or environmental degradation or harmful exploitation of water resources on the river Nistru, if not managed properly. It emphasizes the need for comprehensive frameworks and policies that align eco-touristic activities with broader peace-building goals. In conclusion, eco-tourism emerges as a promising avenue for rural economic development and confidence building in regions affected by frozen conflicts like the Transnistrian region. By promoting economic stability, fostering social inclusion, and preserving cultural and natural resources, eco-tourism can contribute to long-term resilience. |
|
Roxana Maria BARB, Lucian Blaga University of Sibiu Leveraging eco-innovation in building green products: practical examples from organizations Challenges related to the environment have led companies and researchers alike to focus more on how to develop sustainable products, leaning them into choosing more sustainable production patterns and raising attention to eco-friendly consumption. Clients’ interests are shifting more towards purchasing green products who provide great benefits for the environment. All these stakeholders become more and more preoccupied with finding ways to improve the planet and the lives of the people. Considering these aspects, it is important for organizations to concentrate their efforts into adopting an eco-innovation process in order to develop new products taking into account the implications they have on the environment. Some companies are still reluctant in using eco-innovation, thinking that they need to have higher costs and clients not being interested in buying green products. This research paper concentrates on providing examples of companies which use eco-innovation in creating green products having a high success on the market they operate in. These companies’ decision in using eco-innovation in their activities comes as a response to the current environmental challenges and it highlights their commitment to the Sustainable Development Goals adopted by UN to be met by 2030. This study provides evidence for companies to adopt eco-innovation for developing their products, processes, and how it revolutionizes the way they operate. |
|
Marjan ENTEKHABI, Lucian Blaga University of Sibiu Enhancing Recruitment Strategies in Developing Nations: A Sustainability-Focused Approach This meticulously researched study examines effective recruitment strategies within developing nations, drawing insights from 32 case studies across diverse regions. The countries studied include Bangladesh, Kenya, Iran, Nigeria, Tanzania, India, Egypt, Saudi Arabia, Indonesia, Pakistan, Palestine, Malaysia, and China. The investigation is grounded in a comprehensive literature review from SICES DIRECT, Emerald, Scopus, and Sage databases. It focuses on how recruitment practices can be influenced by environmental consciousness, local talent engagement, and cultural inclusivity. The study particularly emphasizes the critical alignment of job descriptions with an organization’s environmental and sustainability goals. It highlights the empowerment of local communities through targeted employment strategies and the adoption of cutting-edge methods, such as micro-credentialing and interactive, gamified learning, to bridge local skill deficits. Findings underscore the transformative potential of aligning recruitment strategies with sustainability values. Such an approach attracts individuals with a solid eco-conscious mindset and cultivates an engaged and purpose-driven workforce. Moreover, the research illuminates how nurturing local talent and fostering community involvement can propel economic growth and elevate social well-being. Additionally, the paper delves into how technological advancements can streamline recruitment processes, making them more efficient and broadly accessible while maintaining ethical standards that promote fairness and transparency. By continually evaluating and refining these practices, organizations can develop a robust talent pipeline that ensures organizational longevity and champions sustainable growth within their communities. |
|
Mihaela Nona CHILIAN | Marioara IORDAN | Dana Ioana ȚAPU, Institute of Economic Forecast, București Liveability in the North-East Region of Romania: How Deep the Gaps among Municipalities, Villages and Cities Are? Liveability generally describes framework conditions of a decent life for all the inhabitants of places, regions and communities. Thus, the dimensions that need to be taken into account are physical (such as lodging and transport infrastructure), economic (such as business structure and employability), social (such as health and education amenities and state of inclusion), demographical (such ageing and migration), environmental (such as pollution and natural resource depletion) and cultural (such as ethnic diversity and cultural heritage). Worldwide, many international organizations and university research teams have developed a series of aggregate/composite indicators to highlight especially the liveability of world or a nation’s main towns, on its own or in a broader (such as well-being or quality of life) context. The results of such rankings and studies primarily rank the towns/regions and reveal the trends over shorter or longer periods of time. In such a context, the paper attempts an analysis of the North-East Region and its counties liveability, based on indices that use relevant statistical data available at a more detailed territorial level, for both urban and rural communities. The results reveal different background and/or forefront pictures for different types of communities: municipalities, towns and villages. All these call for both general regional policies and place-based policies, and for increased medium- and long-term commitment of regional and local governments, as well as of the central government, of companies and people living in different communities towards turning the policies alive and the places liveable indeed. |
|
Daniel VĂDUVA, Independent Researcher The role and impact of social entrepreneurship. Case study: St. Dumitru – Mavrogheni kindergarten Social entrepreneurship has emerged as a transformative approach to addressing societal challenges using innovative business practices. This article explores its concept, emphasizing its role in fostering social impact. Through a comprehensive review and qualitative analysis of literature, the key characteristics that distinguish social enterprises from traditional businesses, such as mission-driven focus and sustainable practices, are examined. A case study of a church kindergarten illustrates the practical application of these principles. This kindergarten, initiated by a local church, provides affordable early childhood education to underserved communities, offering the lowest monthly fees. The analysis highlights how this social enterprise effectively mobilizes resources, engages stakeholders, and measures impact, despite challenges such as funding constraints and scalability issues. The findings underscore the crucial role of social entrepreneurship in driving social and economic change, particularly in underserved areas. By addressing challenges with proposed solutions, the study emphasizes the potential for significant social impact. Recommendations are offered to support the development of social entrepreneurship, ensuring they can tackle some of the society’s most pressing problems. |
|
Ammar SIDIDRIS | Dalila LALAOUNA, University of Annaba, Algeria Challenges in Sustainable Development: A Medical Waste Management Case Study Sustainable development arose as a reaction to the environmental problems brought about by conventional development practices that overlooked environmental concerns. This reflects the increasing concern for safeguarding the environment and preserving natural resources to guarantee future development sustainability. Medical waste is no longer exclusively a concern for developing countries, which often lack the necessary technology and funds for safe disposal. It has become a worldwide problem, and all societies face their own responsibilities and challenges in dealing with it. In Algeria, the efforts to enhance healthcare systems and services have resulted in an increase in healthcare facilities. This, in turn, has posed challenges in terms of the safe disposal of medical waste. This paper analyzes the knowledge debate regarding health waste management and presents an overview of its status in Algeria. |
In person: PANEL A2 Sustainable Solutions for Economic Resilience
Moderators:
Adina Roxana MUNTEANU, National University of Science and Technology Politehnica București
Irina Teodora MANOLESCU, Alexandru Ioan Cuza University of Iași
Presentations:
|
Irina CLIPCA | Ana Maria GIURGI | Ioana Maria URSACHE, Alexandru Ioan Cuza University of Iași The role of renewable energy in strengthening European economies
In a context where Europe is committed to becoming climate neutral by 2050, as set out in The European Green Deal, the adoption of renewable energy is taking on increased relevance beyond environmental protection, influencing the shape of the continent’s economic future. In recent years, EU energy policy has been profoundly influenced by various directives and strategies aimed at significantly increasing the share of energy from renewable sources. Documents such as Directive (EU) 2018/2001 not only set ambitious targets for Member States but also opened a vital dialogue on how the energy transition can boost economic growth and create new jobs. The importance of such a transition is amplified by European Environment Agency reports and Eurostat analyses, which highlight the continued progress of member countries towards a green economy. This paper aims to explore the impact of the renewable energy transition on macroeconomic indicators, highlighting the interactions between sustainable energy policies and economic dynamics. Through a comparative analysis of pre-and post-adoption macroeconomic data of energy transition initiatives, the study aims to identify emerging economic trends and provide valuable insight into the effectiveness of European energy policy in the context of its green aspirations. |
|
Camelia EPURE | Silvius STANCIU, Dunărea de Jos University of Galați European Funds for Transport Infrastructure and Rural Development. Case study: Galați County
Rural development is an essential component of the development strategy for Galați County. Transport infrastructure has a significant impact on rural development, with direct effects on key economic and social development indicators. Bibliographic documentation sources included open-access articles available on platforms such as Google Scholar, ResearchGate, and Web of Science. For the research, official statistical information available online and reports provided by project beneficiaries and funding institutions were processed. The data were analyzed using statistical methods and represented in graphical or tabular form. The research results were validated using up-to-date and relevant scientific information for the rural development of Galați County. The research findings indicated a high level of dependency between the development level of transport infrastructure and the economic and social development indicators in the rural areas. Measures to improve transport infrastructure in the rural areas of Galați County, however, have a medium- and long-term impact on rural development, with short-term effects being less significant. The research is part of doctoral preparation and will be supplemented with subsequent studies. |
PANEL A3 Social Networks and Inter-organizational Innovation
|
Nadiia DAVYDENKO, State Tax University, Irpin, Ukraine | Marian JALENCU, State University of Moldova, Chișinău | Irina Teodora MANOLESCU, Alexandru Ioan Cuza University of Iași La vita è bella! Escapism in teaching in higher economic education during wartime
Developing competencies in the university environment faces many challenges. The lack of flexibility and poor adaptation to societal demands, lack of resources, and constraints within centralized systems with deficient strategic visions represent major obstacles in building a student-oriented university environment. However, things become much more difficult in the context of a traumatic environment, with armed conflicts in the country where the universities are located or in regions nearby. The specialized literature is scarce in analyzing teaching strategies in higher education under these conditions. This paper aims to identify the main dimensions involved in reconfiguring higher economic education systems during traumatic times, based on an analysis of the specialized literature. Additionally, based on focus groups conducted in three universities located in regions affected by war, either directly or indirectly, the main problems faced by professors in economic faculties and the solutions identified for adapting teaching to a student group affected by the traumatic context are highlighted. |
|
Sebastian TOCAR, Alexandru Ioan Cuza University of Iași, Kauno Kolegija, Lithuania Taxonomy of the factors influencing intercultural communication in organizations
Organizations exist, operate and develop through communication. Intercultural communication represents, in turn, a specific communication activity in which the participating parties represent different cultures. The current context, dominated by globalization, migration, multiculturalism, internationalization and digitalization, underlines the relevance of the topic and the importance of investigating the factors that determine the effectiveness of intercultural communication in an organizational context. The aim of this paper is to develop a comprehensive synthesis of the factors that influence the effectiveness of intercultural communication in organizations, together with the proposal of research hypotheses for future studies in the field. The analysis of the factors mentioned in the literature regarding the effectiveness of intercultural communication in organizations has led us to develop a taxonomy that organizes them into five categories: Management-related factors, Group factors, Individual-related factors, Cultural factors and Communication factors. This systematic and clarifying approach to factors and the way they influence intercultural communication in organizations suggests interconnections and research directions for the research, as well as lines of action for practitioners in order to ensure sustainable development of multicultural organizations and to increase the chances of success in intercultural communication within different organizational contexts. |
|
Adina Petruta PAVEL, National University of Science and Technology Politehnica București Quality culture in higher education institutions: A key to excellence and organizational transformation
In the dynamic and competitive context of contemporary higher education, managing the quality of educational services has become a crucial issue both nationally and internationally. Higher education institutions are challenged to provide high-quality educational programs, support student development, and contribute to innovative research. Within this framework, the concept of quality culture has gained increasing importance, being essential for the continuous and sustainable improvement of academic and administrative performance. Quality culture in higher education goes beyond adhering to standards; it involves a profound shift in the values and behaviors of organizational members. It is about creating an environment where excellence and innovation are cultivated and encouraged at all levels of the institution. Achieving this transformation requires a strategic approach involving the commitment of all stakeholders. This paper explores the necessity and benefits of a quality culture in higher education and proposes a theoretical model for its development and implementation. The model includes essential stages, from assessing the current situation to monitoring and consolidating the new quality culture. Developing a quality culture involves adopting quality-oriented behaviors, focusing on the needs of students and the educational services provided. An elite university requires a well-defined quality culture and a robust quality management system. This paper presents a model for transforming and developing a quality-oriented culture, based on evaluating existing processes and formulating recommendations to improve the quality of educational services. |
|
Mihai BELECCIU, Botoșani Chamber of Accounts | Irina Teodora MANOLESCU | Cornelia Mirela MEDELEANU, Alexandru Ioan Cuza University of Iași The Curious Case of Public Audit: Why Performance of Missions is Perceived as Regressing? Today’s society is oversaturated with audits – in addition to the “classical” financial and quality audits, there are now environmental, technological, medical, and educational audits; there is a frenzy of measurement and control. Although audit practices have made progress, the gap between results and expectations is continually widening. The source of this gap lies at the strategic level of audit objectives, which include legitimacy and the symbolism of power, and the operational level, configured by the available resources. Despite vehement 360-degree critiques, audit practices persist and are dramatically expanding. The arena of public audit is full of controversies and paradoxes. What society expects to be a perfectly regulated process, carried out by complex teams of well-trained specialists, with audit mission results widely disseminated, subjected to debate, and leading to win-win situations upon implementation, turns into an opaque and hard-to-define form. This paper aims to analyze the sources of failure, both in terms of content and perception. The methodological approach includes a first phase of documentation based on specialized literature and public reports, and a second phase based on a focus group with individuals involved in public audit activities. Audits with sub-potential impact are analyzed and classified based on models found in the specialized literature, but specific influencing factors are highlighted for different public domains. The conclusions can be considered relevant for the management of public institutions and for the audit bodies involved. |
|
Nicolae MOCANU | Silvius STANCIU, Dunărea de Jos University of Galați Research on The Impact of Media Information on the Population of the Republic of Moldova
With a population of approximately 2.44 million inhabitants in the Republic of Moldova, as of January 2024, there were over 2.14 million internet users, representing a penetration rate of 63.5% of the total population. The e-commerce market, currently estimated at 320 million euros, is experiencing continuous growth, with an estimated increase of over 500% in the next 3 years. This study proposes an analysis of the media consumption of the population of the republic to identify the main methods of promoting food advertising. Open access scientific articles were used for documentation, and public institutions were accessed for the legislative part. Public information from the National Bureau of Statistics, Thomson Reuters reports, Statcounter Global Stats were used for research. The study results indicated that social networks and search engines are the primary information sources, followed by television and news aggregators. The research is part of a doctoral internship. |
PANEL B1 Fostering Citizen Engagement in Economic and Social Development
Moderators:
Adina Petruța PAVEL, National University of Science and Technology Politehnica București
Angelica Nicoleta NECULĂESEI, Alexandru Ioan Cuza University of Iași
Presentations:
|
Mihai TALMACIU, Alexandru Ioan Cuza University of Iași | Krisztina Melinda DOBAY, Gheorghe Zane Institute for Economic and Social Research, Romanian Academy, Iași Branch The multi-stakeholder networks as a solution to the challenges of sustainable rural development. An analysis in the context of the realities of Romanian rural space
The multistakeholder model, based on the development of extensive partnerships between different structural entities, is applied in particular socio-economic contexts. It benefits from the complementarity of the skills and strengths of the organizations involved, but also takes on the difficulties and redundancies specific to joint actions. The paper illustrates the application of this model in the sustainable development initiatives of rural areas, as a process supported by organizational policies, at the national level, by specific legislation and regulations, but also by funding programs of the European Union. The results illustrate the benefits of the multistakeholder model, but also certain dysfunctional aspects of these partnerships. The conclusions aim at possible recommendations for overcoming the negative aspects identified: the lack of strategic orientation, the inadequate documentation of the administrative capacity, the insufficient resources allocated and the weak involvement of some groups due to the early stage of development of the multistakeholder model in rural Romania. Managerial implications may concern specific power structures, the ways in which the interests of disadvantaged groups are supported and the perceptions regarding transparency. |
|
Anca Maria CLIPA | Robert Narcis BOTOȘÎNEANU, Alexandru Ioan Cuza University of Iași Fostering Stakeholders’ engagement for innovation and development through entrepreneurial storytelling
This research aims to understand how innovative companies have integrated storytelling, supporting the innovation approach. The results demonstrate that storytelling is essential for presenting innovative ideas and obtaining the interest and support of stakeholders. It also plays a key role in motivating organizational members to innovate and in promoting the presentation of the vision, value proposition and future development. By analyzing the relevant practices of these companies, the research provides insights and models for other companies as well, respectively for practitioners interested in the use of storytelling in business development and promotion, on how storytelling can effectively foster engagement for innovation. |
|
Laureana ODAJIU | Silvius STANCIU, Dunărea de Jos University of Galați Food Waste in the Republic of Moldova: Causes and Solutions
The paper proposes an analysis of food losses and waste in the Republic of Moldova. Climate change, global population growth, and the limitation of natural resources bring global food security into debate. In this regard, reducing food loss and waste must be a priority for both the population and public authorities. Recovering surplus products from agricultural producers, the food industry, importers, and distributors for distribution to social projects can optimize food resources. For documentation, open-access articles from Clarivate, ResearchGate, and Google Scholar were utilized. National statistical data provided information on food waste. The activities of the Food Bank were presented as a case study. Although the Food Bank’s activities are in the early stages, it participates in numerous social projects. The organization has received support from European authorities, resulting in the recovery and distribution of approximately 30 tons of food across 39 social services since its establishment. Over 5,000 people have benefited from the recovered food products. Since December 2023, the online platform donezalimente.md has been operational, facilitating the recovery of food from economic agents for distribution to social canteens. Research results indicate progress in reducing food waste in the Republic of Moldova. The research is preliminary and part of doctoral studies. |
|
Jaana HÄKLI, LAB University of Applied Sciences, Finland | Carmen Claudia ARUȘTEI, Alexandru Ioan Cuza University of Iași | Sebastian TOCAR, Alexandru Ioan Cuza University of Iași, Kauno Kolegija, Lithuania Intercultural differences in students’ perceptions regarding the concept of global citizenship Economic and Social Development could be better achieved through high involvement of all members of the society. Being an engaged citizen is not something to be born with, but rather something that the family, school, society needs to develop. The concept of global citizenship gained public attention several years ago, aiming at raising awareness on the fact that we are citizens of the same planet and that each of us is responsible for its current state. Research in the field of global citizenship education focuses on teachers acquiring competences or on pedagogical methods to foster it, omitting what is known by students so far. This paper aims at exploring the students’ perception on global citizenship by using a qualitative approach. It explores the definitions of global citizenship given by Economics students from Romania and Finland, considering their international experience, intercultural family background and country of living. The results of this study highlight intercultural differences in understanding the concept of global citizenship, considering the influence of specific factors. Nevertheless, it emphasizes common aspects that are so important in building a shared vision of global citizenship which would help us create a more just, sustainable and peaceful world to live in. |
|
Angela Mihaela ENE | Ionel Sergiu PÎRJU, Danubius International University, Galați Evaluating FDI-Driven Wage Outcomes for Women: A Cross-cultural Analysis of France and Italy France and Italy, as advanced economies within the European Union, have embraced Foreign Direct Investments (FDIs) to stimulate growth and integration into the global market. This study examines the relationship between FDIs and wage implications for female employees in these contexts, considering distinct economic policies, industry specializations, and European Union integration. By analyzing gender-specific wage data over multiple years, the research highlights potential disparities and dynamic patterns influenced by economic fluctuations and policy changes. Employing econometric techniques, the study identifies causal relationships and provides insights for policymakers. The findings aim to deepen the understanding of FDIs-driven wage dynamics for female workers in France and Italy, contributing to broader global discussions on economic development and gender equity. The objective is to conduct a comparative analysis from the perspective of FDI management. |
PANEL B2 Best Practices, Green Initiatives and Innovations in Sustainable Tourism
Moderators:
Carmen Claudia ARUȘTEI, Alexandru Ioan Cuza University of Iași
Angelica Nicoleta NECULĂESEI, Alexandru Ioan Cuza University of Iași
Presentations:
|
Nadiia DAVYDENKO | Zoya TITENKO | Marharyta DAVYDENKO, State Tax University, Irpin, Ukraine | Irina Teodora MANOLESCU, Alexandru Ioan Cuza University of Iași Financial support for the development of green tourism in the post-war reconstruction of Ukraine Socio-economic risks, environmental disasters, environmental pollution and wars force countries to implement policies aimed at protecting the environment and improving the living conditions of the population. These challenges are becoming increasingly urgent as global climate change, population growth and industrialization increase the negative impact on ecosystems and human health. The principles of environmental policy are gradually being integrated into business strategies, which has led to the emergence of a new type of entrepreneurial activity – green tourism. The main components of the wartime green tourism financing research methodology include data collection, quantitative and qualitative analysis, comparative and observational methods, induction and deduction, and a longitudinal approach to understanding the impact of war on tourism. The purpose of the article is to identify the main problems and specifics of financial support for post-war recovery and further development of green tourism in Ukraine. Considering this, the tasks of the work are: substantiating the main goals of financial support for the development of green tourism in Ukraine, conducting an analysis of the state of financing and substantiating the main areas of improvement and ways to solve the identified problems. In the conditions of the pandemic and restrictions that took place on the international tourism market, countries began to intensify the development of domestic tourism, in particular green tourism. The reorientation of the tourist market, which is currently taking place, contributes to the demand for domestic tourism, therefore it is necessary to comprehensively develop the territories, while creating a high-quality local tourist product. The article analyzes the importance of financial support for the development of green tourism. The main problems that exist in the industry after the full-scale Russian invasion are considered. The main directions for improving the financial support for the functioning of the tourism industry are proposed. |
|
Irina Ana DROBOT, Technical University of Civil Engineering Bucharest European Union Policies Promotion through Tourism The purpose of this paper is to understand current practices in tourism as tools in promoting the ideology established through European Union policies. The environmental care and health policies go hand in hand when promoting both urban culture, which includes green spaces and parks where activities meant to improve the health of citizens are organized, e.g. marathons, cycling for entertainment, using electric vehicles, and lessening the degree of pollution which negatively affects our health. Policies, reinforcing rules and laws, create, in turn, practices and rituals meant to reinforce the values practiced at world level. Tourism is one such practice. We can find the same values of environmental and health care everywhere in European Union member countries. We are part of an international culture. |
PANEL B3 Human Resource Management Trends
|
Angelica-Nicoleta NECULĂESEI, Alexandru Ioan Cuza University of Iași Humanistic Management and Human-Technology Interaction In this article, we aim to highlight the role of humanistic management in the context of human-technology cooperation, drawing on models from specialized literature. We believe there is a synergistic potential in integrating humanistic management principles into the adoption of advanced technologies and that the sustainability of businesses relies on managers’ ability to effectively combine human skills with technological advantages. Managers must ensure that technology is used ethically and responsibly, thus contributing to the development of an organizational culture that supports employee well-being and sustainable growth. |
|
Imane HBABAT, Hassan II University of Casablanca, Morocco | Angelica Nicoleta NECULĂESEI, Alexandru Ioan Cuza University of Iași | Najate NERCI, Hassan II University of Casablanca, Morocco Intercultural Management in the Globalized Workplace: Insights from a Case Study in Morocco
In an environment characterized by expanding globalization, the management of cultural diversity emerges as a significant challenge, not only for leaders of multinational corporations but also for local enterprises. The central focus of this research is to identify the tools necessary to optimize intercultural communication within professional hierarchical structures. This study revolves around several key questions: what cultural references are employed by individuals in the workplace and likely to generate friction in intercultural interactions? Is it necessary to emphasize skills other than technical ones in the professional milieu? What are the managerial practices commonly adopted in Morocco, and how are they perceived by employees from diverse cultural backgrounds? What are the expectations and needs of employees from different cultures regarding communication and management? To address these inquiries, this research presents a case study conducted within companies in Morocco, incorporating both local and international employees. The analysis of interactions between Moroccan leaders and employees from other cultures sheds light on the challenges and opportunities associated with intercultural management in the Moroccan context. |
|
Cătălin Ioan CLIPA | Nelu FLOREA, Alexandru Ioan Cuza University of Iași Using AI as a Catalyst for Sustainable HRM Practices: Readiness and Adoption in Romanian Companies
The rapid advancement of artificial intelligence (AI) technologies offers transformative potential for enhancing sustainable human resource management (HRM) practices. This study investigates the readiness and adoption of AI-driven sustainable HRM practices in Romanian companies. By leveraging the Ability-Motivation-Opportunity (AMO) framework, we explore how AI can act as a catalyst for integrating sustainable practices into HR functions. The research identifies the current level of AI awareness, the extent of its adoption, and the perceived benefits and challenges within the Romanian context. This paper concludes with practical recommendations for Romanian companies and policymakers to foster AI integration in HRM, emphasizing the need for comprehensive training programs, robust infrastructure development, and collaborative efforts to overcome existing challenges. By addressing these areas, Romanian companies can better harness AI’s potential to drive sustainability and competitive advantage in the HR domain. |
|
Beatrice-Simona MANOLACHE | Silvius STANCIU, Dunărea de Jos University, Galați Professional Training in the Agricultural Sector. Case Study: Romania
Preparing a qualified workforce for the agricultural sector is a current issue at both European and national levels. The shortage of specialists in agriculture affects the western regions of Europe as well, but it is more acute in the newly joined EU states, which are experiencing labor migration to economically developed countries in search of better salaries and living conditions. The import of labor from non-EU regions, like the local workforce, faces the need for specialized training to meet European standards. This paper proposes an analysis of vocational training programs in Romania within the European context. The research utilized information provided by national statistics and authorized vocational training centers. For bibliographic documentation, Google Scholar, ResearchGate, and Clarivate were used through open-access articles. The research results highlighted regional differences in the competitiveness of the agricultural sector, dependent on the presence of specialized training centers/programs for the agricultural sector. Developing vocational training courses tailored to regional specifics and market needs, and establishing partnerships between educational institutions, agricultural organizations, and public authorities are other requirements that emerged from the research. The absence of national improvement strategies and support measures for vocational training in Romania’s agricultural sector can have a significant short- and medium-term impact, with negative trends in productivity, reduced access to technological innovation, increased unemployment rates, and labor migration. This research is part of doctoral preparation and will be further developed through subsequent studies. |
|
Daniela DIAC (HUȚU) | Marinela Carmen CUMPĂT, Alexandru Ioan Cuza University of Iași Human Resources Management in Public Hospitals in Romania In recent years, human resources management (HRM) in public hospitals has undergone significant changes, influenced by factors such as technological progress, demographic changes, and the challenges brought by the COVID-19 pandemic. This paper examines the new trends emerging in HRM in public hospitals, highlighting the importance of adapting to the new conditions to maintain the efficiency and quality of healthcare services. Efficient human resources management in public hospitals in Romania is essential for optimizing costs and improving healthcare services. By investing in the recruitment and training of healthcare professionals, public hospitals can ensure a skilled workforce, capable of providing high-quality care to patients. Additionally, an adequate level of staff can address the issue of long waiting times and improve emergency response capacity. |
Poster Presentations
Chairs:
Carmen Claudia ARUȘTEI, Alexandru Ioan Cuza University of Iași
Irina Teodora MANOLESCU, Alexandru Ioan Cuza University of Iași
Presentations:
|
Daniela ANTONESCU, Center of Mountain Economy, Vatra Dornei The future of mountain areas in Romania Romania’s natural landscape is almost evenly divided among mountains, hills and plains. As for mountains, the medium-sized Carpathian’s extend through the center of the country in a wide arc, and they are the source of several rivers. Romania’s natural landscape is almost evenly divided among mountains (31%), plains (33%), and hills (36%). These varied relief forms spread rather symmetrically from the Carpathian Mountains, which reach elevations of more than 2,500 meters, to the Danube Delta, which is just a few meters above sea level. Romania’s Carpathians are differentiated into three ranges: the Eastern Carpathians, the Southern Carpathians or Transylvanian Alps, and the Western Romanian Carpathians. Each of these ranges has important distinguishing features. Mountain areas are offering important ecosystem services, not only to mountain communities but also to inhabitants of the surrounding lowlands and the whole society. |
|
Daniela ANTONESCU, Center of Mountain Economy, Vatra Dornei Food waste generating behaviours in the hospitality industry sector from mountains area, in Romania Food waste in Romania represents a major social problem: statistics indicate 5 million tons of food waste annually, representing between one third and a half of the total amount of food for human consumption produced in a year (250 kg / inhabitant). Romania ranks 9th in the EU ranking regarding food waste: we throw away 6,000 tons of good food every day, 2.2 million tons of food end up in the trash every year. The poster provides the results from interviews with the owners of hospitality industry on how they manage the food waste. Also, present a series of actions that can contribute to reducing food waste in Romania. |
|
Damien BOUËVIN, Nemeton, Grenoble, France Citeuropass: Raising awareness of European citizenship and frugal innovation through the creation of prototypes in international teams |
|
Gabriela CIOBANU | Florin Alexandru LUCA, Gheorghe Asachi Technical University of Iași “AcEntRoad” an Erasmus+ Project about Academic Entrepreneurship
The “AcEntRoad” project, founded by Erasmus+ Programme of the European Union, aims to explore the ways for success in entrepreneurial activities to trigger students` initiative in an adapted way bringing together students from various social categories with focus on those who are discouraged in their study and lagging their peers. The project will suggest training materials in line with the changes in the economic environment in recent years to create both entrepreneurial culture and skills to start own business under the supervision of academic entrepreneurs. The authors gratefully acknowledge the funding from Erasmus+ Programme of the European Union Commission, of the project No. 2023-1-BG01-KA220-HED-000154889, “Academic Entrepreneurship Roadmap (AcEntRoad)”. This publication reflects the views only of the authors, and the Commission and the National Agency cannot be hold responsible for any use which may be made of the information contained therein. |
|
Gabriel Cristian CONSTANTINESCU, Independent Researcher False perceptions in remote negotiations influenced by false friends. A negotiating experiment using common European-English false friends Communication in English can generate disproportionate reactions in relation to the real context of the situations, if the messages are not correctly understood, for reasons related to the good knowledge of this language. A sociological experiment of written remote negotiation researched the modification of the perceptions of hostility, of the satisfaction and of the reactions in the negotiation through messages written in English, in which are used some false friends (words that, although they have a similar form to certain words from another source language, are used by speakers with a different perceived meaning in the target language) common to many European languages, including Romanian language. The experiment demonstrated that the perceptions and reactions in the negotiation in English of a native Romanian speaker are influenced by the correct understanding of the meaning of words like false friends. Misunderstandings can lead to misperceptions about the hostility of messages received in English, and reactions may become unjustified by increased aggression, in disharmony with the correct negotiation context. The interest of the study may be larger, because the chosen keywords are known as false friends in many European languages. |
|
Gabriel Cristian CONSTANTINESCU, Independent Researcher “Redshift / Blueshift effect” of perceptions and reactions in negotiating. A new method of analysis applied on native Romanian vs. non-native English negotiating comparison The paper proposes “the analysis of “redshift/blueshift of perceptions and reactions” as an innovative method for analyzing behavioral changes, applied in a sociological experiment on changing perceptions of aggressiveness, satisfaction and reactions in negotiation through messages written in Romanian and English respectively, on a sample of Romanian-native speakers. As a paraphrase on redshift/blueshift effects from physics (light is seen as shifted towards the red/blues part of the spectrum), the „redshift/blueshift effect” of perceptions and reactions are the shift towards more aggressive/less aggressive perceived behaviors. The research reveals that the use of a foreign language by non-native speakers, particularly the English language, generates specific effects: (i) the “redshift” in perceptions, from positive to negative perceptions of messages, in the same direction as the increase in the degree of aggressiveness of the simulations; (ii) the communication in English deforms perceptions and the reactions of the negotiators, leading to a lower perception of the aggressiveness of the communicated messages, resulting in less aggressive reactions (“blueshift effect”); (iii) a more pronounced inclination towards negative perceptions and reactions (“redshift”), in the case of communication in Romanian, compared to the less inclination towards negative perceptions and reactions, in the case of communication in English; this difference in perceptions is amplified by the increasing aggressiveness of the negotiation simulations. The perceptions and reactions in negotiating in English of a native Romanian speaker are influenced to a negligible extent by the socio-professional profile of the negotiator or by the degree of knowledge and use of the English language. |
|
Angelica Nicoleta NECULĂESEI | Irina Teodora MANOLESCU, Alexandru Ioan Cuza University of Iași Considering culture in redefining educational experiences through gamification
|
|
Adina Petruța PAVEL | Sorin Eugen ZAHARIA| Adina Roxana MUNTEANU, National University of Science and Technology POLITEHNICA București Adapting Educational Approaches for Sustainable Air Transport |
|
Elena- Lavinia CIUCULESCU, Transilvania University of Brașov | Florin- Alexandru LUCA Gheorghe Asachi Technical University of Iași How Cultural City Branding Fosters Green Tourism and Drives Innovation |
|
Simona Roxana ULMAN | Cristina CĂUTIȘANU, Gheorghe Zane Institute for Economic and Social Research, Romanian Academy, Iași Branch, CERNESIM, Institute of Interdisciplinary Research, Alexandru Ioan Cuza University of Iași | Lucian TANASĂ | Ioan Sebastian BRUMĂ, Gheorghe Zane Institute for Economic and Social Research, Romanian Academy, Iași Branch Visitors’ perceptions on a co-organised event. Case study: Iașul în bucate The close relationship among the four major actors from the society, namely |
|
Anna VALLUŠOVÁ | Zaneta LACOVA | Jana MARASOVA, Matej Bel University in Banská Bystrica, Slovakia | Zuzana KITTOVÁ | Paulína KRNÁČOVÁ, University of Economics in Bratislava, Slovakia Experience with collaborative projects within CITEUROPASS Programme
|
Workshop Advances in Social Sciences - Reflections on Methods, Action & Collaborative Research
Chairs:
Angelica Nicoleta NECULĂESEI, Alexandru Ioan Cuza University of Iași
Irina Teodora MANOLESCU, Alexandru Ioan Cuza University of Iași
Discussions sessions:
- Innovation Showcase – Bridging Research and Projects in Academia
- Disseminations of research projects
Cultural Program
Iasi is the most important political, economic and cultural centre of the province of Moldavia as well as one of the oldest cities in Romania. Deeply rooted in history, Iasi has been the main centre of Moldavian culture since 1408. The city prides itself with publishing the first Romanian newspaper and establishing the first Romanian university. Iasi hosts 5 universities at this moment.
Alexandru Ioan Cuza University of Iași, Aula, Hall of the Lost Steps (Sala pașilor pierduți)
Address: Bulevardul Carol I 11
| Alexandru Ioan Cuza University, founded on October 26, 1860, is the oldest university in Romania. The current university building was constructed between 1893 and 1897 according to the plans of architect Louis Blanc and was inaugurated in the presence of King Carol I and Queen Elisabeta. The building is a blend of classical and baroque styles, its monumental entrance leading to the famous ‘Hall of the Lost Steps’, decorated with paintings by Sabin Bălaşa. In front of the university are the statues of A.D. Xenopol, sculpted by C. Baraschi, and M. Kogălniceanu, a work belonging to sculptor W. Hegel. | |
| One of the most impressive locations of Alexandru Ioan Cuza University in Iași, the Hall of the Lost Steps is famous both for its beauty and for the artist who painted it, who ‘put blue spots over an entire era,’ painter Sabin Bălaşa. The 19 mural paintings that cover 120 m2 of the main building of the University were created by the ‘painter of unicorns and cosmic silhouettes’ between 1968 and 1978 and were conceived as a representation of the Romanian soul.” |  |
Copou Park (Parcul Copou)
Address: Bulevardul Carol I 31
Distance from the venue: 850m, 12 min walking;
| It is the oldest park in Iași and hosts Eminescu’s Linden Tree, a symbolic place for the history of Romanian literature. (There are benches in the shade for relaxing). The famous Linden Tree of Eminescu, one of the oldest and most important monumental trees in Romania, is over 460 years old. Copou Park is the oldest in Iași and in Moldova and covers an area of approximately ten hectares |  |
| The park’s vegetation is largely arboreal: linden, maple, ash, etc., but visually and olfactorily the lindens give the park its uniqueness and distinction. The charm of the linden flowers’ fragrance is cherished and loved by both locals and visitors. The area has been popular as a promenade spot, especially for the social elite of Moldova since the second half of the 17th century. Copou Park has five entrances, and in its center are some of Iași’s most well-known attractions: Eminescu’s Linden Tree, the Obelisk with Lions, and the Mihai Eminescu Museum. | |
Ion Creangă’s Hut (Bojdeuca lui Creangă)
Address: Str. Simion Bărnuțiu nr. 4; Program: 10:00-17:00
Distance from the venue: 900m, 12 min walking
| Ion Creangă’s Hut is a memorial house in Iași, Romania, and represents the country’s first literary museum. It was inaugurated on April 15, 1918, and hosted the great storyteller Ion Creangă between 1872 and 1889. This small house, consisting of two rooms, was Creangă’s residence after he was defrocked and had to leave Golia Monastery. Over time, the house was restored in 1942 and 1985. Ion Creangă’s Hut is listed in the Register of Historical Monuments and is a place of interest for lovers of literature and history. This is the house where the great writer lived and where he wrote some of his most famous works. A visit to this hut will transport you to the atmosphere of 19th-century life and literary creation. |  |
Networking
List of participants
